Privacy Policy

The information we collect depends on how you interact with EatThinkGo and which features you use.

A. Account and Contact Information

We may collect: your name; email address; account login credentials; communication preferences; customer support messages; information you provide when joining a waitlist, creating an account, or contacting us. Passwords are stored through secure authentication systems and are never stored as readable plain text.

B. Wellness and Nutrition Information

When you use assessments, planning tools, symptom trackers, or personalized features, you may choose to provide information such as: nutrition goals; cognitive wellness goals; reported brain fog, fatigue, concentration concerns, or energy patterns; symptoms and wellness observations; dietary preferences; food sensitivities or allergies; foods you avoid; meal preferences; hydration, sleep, movement, sunlight, and lifestyle information; stress-related eating patterns; health history or medication information you voluntarily enter; other information submitted through assessments, forms, or trackers.

This information may be sensitive. You should only provide information that you are comfortable submitting to a consumer wellness application.

C. Information Generated Through the Service

EatThinkGo may generate or store information based on your use of the platform, including personalized nutrition plans, meal suggestions, recipe recommendations, grocery lists, functional nutrition education, cognitive nutrition insights, symptom-based recommendations, assessment results, and progress or usage history. These materials are generated for educational and general wellness purposes. They are not medical records, medical diagnoses, or treatment plans.

D. Subscription and Transaction Information

When you purchase a paid subscription, payment processing may be handled by a third-party payment processor such as Stripe. We may receive limited transaction information, including subscription status, payment status, billing date, plan type, transaction identifiers, and the last four digits or general type of payment method when provided by the payment processor. EatThinkGo does not intend to directly store complete credit card numbers or card security codes. Payment information is also subject to the privacy policies and terms of the payment processor.

E. Device and Usage Information

We and our service providers may automatically collect technical information such as IP address, browser type, device type, operating system, pages or features accessed, dates and times of access, session activity, referring pages, error logs, security and authentication events, and general usage patterns. This information may be used to operate, secure, troubleshoot, and improve the platform.

F. Cookies and Similar Technologies

EatThinkGo may use cookies, local storage, and similar technologies for account authentication, security, session management, user preferences, essential website functions, performance measurement, and analytics when enabled. Essential technologies may be required for the platform to function.

We may use information to: create and manage user accounts; authenticate users; provide assessments and personalized platform features; generate nutrition plans, meal suggestions, recipes, grocery lists, and educational insights; operate symptom and wellness tracking features; process subscriptions and payments; send account, security, service, and transactional communications; respond to customer service requests; maintain and improve the platform; diagnose technical problems; protect users, the platform, and CBI Coaching LLC from fraud, misuse, or security threats; enforce our Terms of Use; meet legal, regulatory, accounting, and compliance obligations; and create aggregated or de-identified information that does not reasonably identify an individual.

We will not use sensitive nutrition, assessment, symptom, or wellness information for targeted advertising without obtaining appropriate consent.

EatThinkGo is a consumer wellness and functional nutrition education platform. It is not a healthcare provider, health plan, healthcare clearinghouse, medical practice, emergency service, or substitute for professional healthcare. Information entered into EatThinkGo may not be protected by the Health Insurance Portability and Accountability Act, commonly known as HIPAA.

We treat user wellness information as sensitive and seek to limit its collection, use, access, and disclosure to purposes reasonably necessary to provide, maintain, secure, and improve the service. We do not sell individually identifiable wellness, assessment, symptom, or nutrition information. We do not share individually identifiable wellness, assessment, symptom, or nutrition information for cross-context behavioral advertising.

A. Service Providers

We may provide information to companies that perform services on our behalf, such as website and application hosting, database and cloud storage, account authentication, payment processing, transactional email delivery, customer support, security monitoring, technical maintenance, error detection, and analytics when enabled. These providers may include, as applicable, Lovable, Supabase, Stripe, Mailgun, and other technology vendors used to operate EatThinkGo. Service providers are permitted to process information only as necessary to provide contracted services or as otherwise allowed by applicable law and their agreements with us.

B. Legal and Safety Reasons

We may disclose information when we reasonably believe disclosure is necessary to comply with applicable law, regulation, court order, subpoena, or legal process; respond to lawful government requests; investigate fraud, security incidents, or misuse; protect the rights, safety, or property of users, EatThinkGo, CBI Coaching LLC, or others; and enforce our agreements and policies.

C. Business Transactions

If CBI Coaching LLC or EatThinkGo is involved in a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction, information may be transferred as part of that transaction, subject to applicable law.

D. With Your Direction or Consent

We may disclose information when you direct us to do so or provide consent for a specific disclosure.

EatThinkGo does not sell personal information for money. EatThinkGo does not knowingly share personal information for cross-context behavioral advertising. If these practices change, we will update this Privacy Policy and provide legally required notices and choices before beginning the new practice.

We retain information for only as long as reasonably necessary to provide the service, maintain your account, complete transactions, meet legal/tax/accounting/compliance obligations, resolve disputes, enforce agreements, maintain security, and prevent fraud or misuse. Retention periods may differ based on the type of information, the reason it was collected, and legal requirements. When information is no longer reasonably necessary, we may delete, anonymize, or securely isolate it, subject to applicable legal and technical limitations.

We use reasonable administrative, technical, and organizational safeguards designed to protect information from unauthorized access, disclosure, alteration, loss, or misuse. Safeguards may include encrypted data transmission, secure authentication, access controls, database security policies, role-based administrative access, audit logging, vendor security controls, software maintenance, security monitoring, and backup and recovery procedures. No online system can be guaranteed to be completely secure. You are responsible for maintaining the confidentiality of your login credentials and for notifying us if you believe your account has been compromised.

If we discover a security incident involving personal or identifiable wellness information, we will investigate the incident and provide notices to affected individuals, government agencies, or other parties when required by applicable law.

Depending on your location and applicable law, you may have the right to request access, correction, deletion, a portable copy, withdrawal of consent, objection to or restriction of certain processing, opt out of certain sales/sharing/targeted advertising, appeal a decision concerning a privacy request, and submit a complaint to an appropriate privacy regulator.

You may make a privacy request by emailing support@eatthinkgo.com with the subject line “Privacy Request”. We may need to verify your identity before completing a request. We will not discriminate against you for exercising an applicable privacy right. Some information may be retained when required by law or when reasonably necessary for security, fraud prevention, dispute resolution, or other lawful purposes.

California residents may have rights under California privacy law, subject to applicable legal thresholds and exceptions, including the right to know the categories and specific pieces of personal information collected; sources and purposes; categories of third parties; deletion; correction; a portable copy; opt out of sale or sharing; limit certain uses of sensitive personal information; and receive equal service and pricing when exercising privacy rights. EatThinkGo does not sell personal information and does not knowingly share personal information for cross-context behavioral advertising. California residents may submit requests through support@eatthinkgo.com. Authorized agents may submit requests when permitted by law.

EatThinkGo is operated from the United States. If you access the platform from outside the United States, your information may be processed and stored in the United States or other locations where our service providers operate. Where applicable law provides additional privacy rights, you may contact us at support@eatthinkgo.com to exercise those rights.

EatThinkGo is designed for adults and is not directed to children under 13. We do not knowingly collect personal information from children under 13. If we learn that information was collected from a child under 13 without legally required parental authorization, we will take reasonable steps to delete it. Users must be at least 18 years old to create an EatThinkGo account or purchase a subscription unless a legally authorized parent or guardian has approved the use and EatThinkGo has expressly permitted it. If you believe a child has provided personal information, contact support@eatthinkgo.com.

We may send emails concerning account registration, email verification, password resets, subscription or payment activity, security notifications, important service updates, customer support, and other transactional matters. Marketing emails should only be sent when legally permitted and must include a working unsubscribe option. Unsubscribing from marketing emails will not prevent essential account, transaction, legal, or security communications.

EatThinkGo may contain links to third-party websites, products, or services. We do not control the privacy or security practices of third parties. Their collection and use of information are governed by their own privacy policies and terms.

We may update this Privacy Policy to reflect changes in the platform, business practices, technology, or legal requirements. When changes are made, we will revise the “Last Updated” date. When legally required or when changes are material, we may provide additional notice through the platform, by email, or through another appropriate method. Continued use of EatThinkGo after an updated policy becomes effective constitutes acknowledgment of the updated policy to the extent permitted by law.

For questions, privacy requests, or concerns about this Privacy Policy, contact:

CBI Coaching LLC
Doing business through EatThinkGo™
Email: support@eatthinkgo.com
Website: eatthinkgo.com